Category Archives: Records

Yelp’s Culture Co-Lab

Way back in March(yeah I procrastinate on updates sometimes) I had the pleasure of working with Yelp Columbus to plan an event for their elites. For those of you not familiar with Yelp, it’s a site where you can read user posted reviews of anything from restaurants to car mechanics. I’ve used it in the past for glamourous things like finding a laundromat, and it’s super helpful! So when my boss came to me and said he had a job working with Yelp, I was pumped.

Over the course of a few weeks, I worked with Yelp Columbus’s community manager to plan activities for the event, dubbed Yelp’s Culture Co-Lab, and design the creative. We wanted a few different stations, or “labs” where people could do some hands on craftin’. Besides planning, I also did the creative for the event. A poster and a tshirt, which we live silkscreened. It was a hit!

yelpPoster

 

I made the poster half in real life usin’ some watercolors and half in photoshop. I’ve never tried this half digital thang before, but I really like how it came out plus I even had fun so I guess this is a good thing we got going. Using photoshop helped me keep it clean and chose more saturated colors. Watercolors turn into a mess in about three seconds plus my set is way cheap, so it’s hard to build up bright colors. Luckily photoshop has no such qualms.

yelpShirt

For the shirt I wanted to run with the same theme (culture+lab=flowers in science things?!) and keep it simple so it could be silkscreened. I’m really happy with how both of these came out, probably the first cute things I’ve drawn in 2014. Or maybe even 2013?! Who knows!

silkscreening

Meet the silkscreen process! You paint the screen with photo emulsion, print the design on transparency, and expose that sucker. Then you put ya t shirt under the sceen, slop on a big blob of ink and squeegee it smooth. Dry in ten minutes badabing badaboom.

mural

Bonus photo: Guests got to chuck darts at this paint balloon mural, Princess Diaries style. Working this event was such a fun time!

O

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Idiots Abound

I spy doesn’t work as well when there is nothing but trees as far as the eye can see. Once again, there was more glorious neon action that didn’t come through in the scans. Best color scheme of your life.

weeCountinCars

Count the car went something like this:

One!

. . .

. . .

. . .

Two.

(half an hour later) THREE!

And so on and so forth.

weeIdiot

There is a poster next to my computer for a show (I never went to) called My Heart is an Idiot. As one enamored with broken romance, this struck me as somewhat poetic. But it’s probably mostly dumb.

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Ghost Tour

This is a collage about the best thing we never did. Nevertheless, it became an important part of our trip by virtue of volume of suggestions.

ghostTour

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Put a wetsuit on

It continues. After Thrift Shop, Wetsuit by the Vaccines is probably the song we overindulged in the most. Is that redundant?

wetsuitbaby

It was not actually december when I made this, and the photo is not a real life photo from our trip. Be warned- this post is full of lies.

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Poppin’ Tags

The scrap-booking continues. Thrift Shop, by Macklemore, is probably the song we listened to the most, bumpin’ it with the bass turned all the way up. Plays are estimated at 25. I make no apologies for this.

thriftShopBaby

Things that are worth noting:

Fur coat dude was originally highlighter yellow, but I guess that color is unscanable?

The kids behind him are from a walnut add.

Also the thing behind his head is gold.

More on this later.

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Vital Statistics

I started off 2013 in the best way, with a soul-searching, east-coast battering road trip. Okay, mostly parking space searching. It was wonderful and I’m missing my travel companions like an amputated limb but that’s not the important part. The important part for our purposes, dear blog reader (?), is that I daily threatened to make a scrap book. A scrap book of our receipts and tourist pamphlets and tear-stained pillowcases and other road trip refuse.

Curses come home to roost and not a week had passed when I started sneaking memorabilia into my sketchbook effectively transforming it into a scrap book. Here are some of our vital statistics, in terms of milage:

vitalStatisticsbaby

The picture is a real life photo from the road. The numbers are in some real life windows, and if you turn the page, they mean. . .

lessVitalStatisticsbaby

Absolutely nothing! Expect more on this theme.

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